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Data Analytics Course Overview
In today’s fast-moving work environment, decisions based on intuition are no longer enough. Organisations across industries — from business and marketing to education and operations — are turning to data to guide strategy, improve performance, and solve real-world problems.
The Data Analytics Fundamentals course equips non-technical professionals with essential skills to collect, clean, analyse, and present data with confidence. Using accessible tools like Excel, Google Sheets, and free online platforms, this hands-on program demystifies data and shows you how to turn raw numbers into meaningful insights.
Interactive Learning
Learn at Your Own Pace
Flexible Schedule
Key Benefits
Course Objectives
Understand the Fundamentals of Data Analytics
Gain a clear overview of what data analytics is, how it’s used, and why it matters across different roles and industries
Collect and Prepare Data for Accurate Analysis
Learn how to gather reliable data from surveys, spreadsheets, and digital sources, and apply techniques to clean and organise it effectively
Visualise Data to Communicate Insights Clearly
Use charts, graphs, and dashboards to highlight trends and make data easy to understand for teams and stakeholders
Interpret Data to Identify Patterns and Trends
Develop the ability to ask the right questions, spot meaningful changes, and draw logical conclusions from real-world datasets
Tell Compelling Stories with Data
Structure findings into clear, persuasive narratives that support decision-making and drive action — without technical jargon
Get Started Today
Equip your team with the skills to unlock the value in your data — without needing a data scientist. In a world overflowing with information, the true advantage lies not in having data — but in knowing what to do with it.
Learning Focus Areas
1. Understanding the Basics of Data Analytics
Explore the data lifecycle, types of data (qualitative vs. quantitative), and common use cases in business, education, and operations. Learn key terms and concepts in plain language.
2. Data Collection, Cleaning, and Visualization
Practice gathering data from real sources and using spreadsheets to fix errors, remove duplicates, and format for analysis. Create visualisations such as bar charts, line graphs, and pivot tables.
3. Making Sense of Data and Telling Stories
Move beyond numbers to meaning. Learn how to interpret results, identify trends, and present insights through storytelling techniques that engage and inform non-technical audiences.
Course Duration
Estimated 25–30 hours, depending on learner’s pace
Who Should Attend
Professionals in non-technical roles who work with data (e.g., admin, HR, marketing, education)
Managers and team leaders making decisions based on reports or KPIs
Small business owners tracking performance or customer behaviour
Anyone looking to build foundational data skills for career development
Course Delivery
To accommodate diverse organisational needs, the course is available in:
Interactive On-Demand E-Learning
Engage with flexible, self-paced modules featuring interactive scenarios, real-time knowledge checks, and earn an IIBP Certificate as you complete the course.
Outcomes & Benefits
Upon completion, learners will:
Collect
Be able to collect, clean, and organise basic datasets
Interpret
Interpret trends and communicate findings effectively
Create
Create clear visualisations that support understanding and decision-making
Get a Certificate
Receive an IIBP Certificate of Attainment
Your Questions Answered
What is the duration of the course?
The course is designed to be completed in 8 weeks, but you can progress at your own pace.
Are there any prerequisites?
No prerequisites are required. Our courses are designed for learners of all levels.
How do I access the course materials?
Once enrolled, you will receive a login to our online portal where all materials are available.
Is there a refund policy?
Yes, we offer a xx-day refund policy.
Can I get a certificate after completing the course?
Yes, upon successful completion, you will receive a certificate of attainment that you can share with employers.